Data We Gather

We gather and manage various personal information types, including:

2. Our Use of Your Data

Your personal information serves these key purposes:

  • Service Provision in Rowley Regis:
    • We handle the organization and administration of your car rental bookings and contracts. This includes verifying your identity to confirm you meet our rental criteria. We assist with the procedures for picking up and returning vehicles. Additionally, we process payments and manage any deposits and additional charges associated with your rental.
  • Customer Communication (Legitimate Interest and Contractual Obligations):
    • Delivering booking confirmations, updates, and essential rental details. Addressing your questions and offering customer support. Informing you of any service or policy changes.
  • Marketing Consent and Legitimate Interest in Rowley Regis:
    • We will send you promotional offers, newsletters, and service updates based on your consent or our legitimate interest. You can opt out anytime.
  • Service Enhancement in Rowley Regis:
    • Assessing website interactions to refine user experience and functionality. Conducting research to improve our vehicle fleet and services in Rowley Regis.
  • Compliance with Local Laws and Regulations:
    • Meeting local legal and tax obligations in Rowley Regis. Protecting against fraud and safeguarding service integrity. Addressing disputes and upholding our terms and conditions.

Information Exchange

Sharing Your Information with Care

  • Local Service Providers in Rowley Regis: We collaborate with third-party companies, including payment processors and IT support, to facilitate our services. These partners are contractually required to safeguard your data.

We do not share your personal information with third parties for marketing.

Data Protection

We apply suitable technical and organizational measures to safeguard your personal information from unauthorized access, modification, disclosure, or destruction. This includes encryption, access controls, secure servers, and routine security evaluations. Nonetheless, no method of internet transmission or electronic storage can guarantee full security.

Data Retention Policy

We retain your personal information only for the time required to fulfill its intended purposes, which may include legal, accounting, or reporting obligations. The length of time we keep this information will vary based on the type of data and the specific context in which it is processed.

Your Rights in Rowley Regis

Your rights under UK data protection law in Rowley Regis

  • Access to Your Information: Obtain a copy of your personal information records.

Contact us below to exercise your rights.

Cookies and Tracking Policies

Our website employs cookies and comparable technologies to improve your browsing experience, assess site traffic, and customize the content you see. You have the option to adjust your cookie preferences directly within your browser settings at any time.

Policy Changes

This Privacy Policy may be revised from time to time to align with changes in our practices or legal obligations. Any updates will be published on this page, along with a new "Last Updated" date. We recommend checking this policy frequently to stay informed about how we handle your information.

Contact Us

For inquiries regarding our Privacy Policy or data practices, please reach out to us:

Rowley Regis Car Hire Services
Haden Hill Road, Rowley Regis, B65, West Midlands, United Kingdom
Contact Number:: 019 2250 0339